Force.com Platform Fundamentals: An Introduction to Custom Application Development in the Cloud is an excellent guide for anyone who wants to learn how to develop custom applications using the Force.com platform. This book is written by a team of experts from Salesforce, the leading customer relationship management (CRM) company that offers cloud-based solutions for businesses of all sizes.

The Force.com platform is a powerful tool that allows developers to build and deploy custom applications in the cloud. This book is an introduction to the platform and covers all the fundamental concepts that you need to know to get started. The book starts with an overview of the Force.com platform and its various components. It then dives into the development process, including setting up a development environment, creating custom objects, and building custom pages.

One of the main strengths of the book is its focus on practical examples. Throughout the book, the authors use real-world scenarios to demonstrate how to apply the concepts and techniques covered in each chapter. This makes the book a valuable resource not only for beginners but also for experienced developers who want to brush up on their skills.

Another highlight of the book is its clear and concise writing style. The authors have done an excellent job of breaking down complex concepts into easy-to-understand terms. They also provide helpful tips and best practices that can help you avoid common pitfalls and make your applications more efficient.

Whether you are a developer who is new to the Force.com platform or an experienced developer looking to enhance your skills, this book is an excellent resource. It covers all the fundamental concepts that you need to know to build custom applications in the cloud. The book also includes a wealth of practical examples, best practices, and tips that can help you build better applications more efficiently.

In conclusion, Force.com Platform Fundamentals: An Introduction to Custom Application Development in the Cloud is a must-read for anyone who wants to learn how to develop custom applications using the Force.com platform. With its practical examples, clear writing style, and comprehensive coverage of the platform, this book is an invaluable resource for developers of all levels.