AI-Powered Shopping ads Certification
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Published November, 2025
Overview
Show that you can use and optimize AI-Powered Shopping ads to grow a retail business.
This certification proves that you can
- Explain how Google supports retail growth
- Understand how Shopping ads work
- Recognize why policy matters in the Shopping Ads ecosystem
- Identify the main components of Google Shopping policy
- Describe how Merchant Center and product feeds power a shopping strategy
- Select the right campaign type for a marketing goal
- Use Performance Max for Retail to increase reach and conversions
Syllabus
Section 1: Prepare for the certification
Optional. Use this part to review the core concepts before taking the assessment.
Section 2: Pass the assessment and earn a certification
Complete the exam to receive your AI-Powered Shopping ads Certification.
Section 3: Study Shopping ads
Optional. Dive deeper into how Shopping ads work and how to apply them effectively.